OK, Il Prezzo è Giusto! (1983–2001) watch online

The Price Is Right is a television game show franchise created by Bob Stewart, originally produced by Mark Goodson and Bill Todman; currently it is produced and owned by Fremantle. The franchise centers on television game shows, but also includes merchandise such as video games, printed media, and board games. The franchise began in 1956 as a television game show hosted by Bill Cullen and was revamped in 1972, initially as "The New Price Is Right". This version was originally hosted by Bob Barker. Drew Carey has hosted the program since 2007.

Contestants on the show compete to win cash and prizes by guessing the price of merchandise. The program has been critically successful and remains a stalwart in the television ratings. It also managed to break away from the quiz show format that has been used in other game shows. Since the current version premiered, it has also been adapted in several international formats around the world most notably in the United Kingdom, Spain, Australia, Mexico and France.

In 2013, TV Guide ranked it No. 5 in its list of the 60 greatest game shows ever.

Source: Wikipedia (CC BY-SA)